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| AIFN and its members are committed to pursuing a sound development of the dietary/food supplements market in Japan that is built on consumer satisfaction and quality assurance for products. We fulfill this mission by a commitment to: |
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| 1. |
We will exert every effort to ensure the Japanese consumers fully enjoy the benefits of good health including encouragement of legislation aimed at establishing a socially appropriate definition of “dietary/food supplements” that is consistent with the global definition. |
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| 2. |
We will conduct proactive activities to provide Japanese consumers efficacious and safe dietary/food supplements products as well as pertinent facts and information about these products that is accurate and easy-to-understand. |
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| 3. |
We will endeavor to make advances in Japan’s dietary/food supplements market by working closely with domestic and overseas government and industry organizations thereby establishing more harmonious global initiatives for Dietary Supplements and Health Foods. |
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| 4. |
We will support member companies by providing current facts and information on the conditions of the domestic and international dietary/food supplements market to facilitate and support our members’ business activities. |
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| 5. |
We will assist in training for employees of the member companies by providing seminar and workshop services organized by AIFN. |
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| 6. |
We will promote understanding of dietary/food supplements among Japanese consumers by implementing various public relations activities to raise the profile of AIFN and to make as a much of a wider audience aware of our daily activities as possible. |
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| 7. |
We will membership to any dietary/food supplements retailer, manufacturer or related company who are receptive to our Mission Statement and are willing to conduct business in compliance with our Code of Ethics. |
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